Hello everyone

Welcome to New York chapter!

We’re excited to invite you to the first-ever virtual meetup of the New York Adobe Experience Platform & Apps User Group on Thursday, September 25, from 2:00–3:30 PM EST. This isn’t just another event — it’s your chance to join as a Founding Member and connect with the very first cohort of Adobe Experience Platform and Apps practitioners in New York.

Our session will feature two deep-dive topics designed to give you real-world insights and practical strategies. Tarun Kumar from Perficient will lead a session on Customer Data Platform (CDP) Implementation Strategy, where he will cover how to approach audience-led implementation, build an Audience Center of Excellence, and effectively scale your CDP initiatives.

We’ll also explore Multi-Level Audience Composition with Federated Audience Composition (FAC) with Dhaneesh and David from Tap CXM. They’ll walk us through a real-world implementation story spanning location, account, MDU/household, and contact levels. You’ll see how to move from architecture to activation using AJO for real-time moments and Adobe Campaign v8 for orchestrated follow-ups, along with key lessons learned and gotchas covering data residency, identity alignment, performance tips, and governance checkpoints.

To make the session interactive, we’ll also host a live poll on where your audience data resides today whether ingested, federated, or hybrid to spark discussion among participants.

Don’t miss this sneak peek into best practices and real-world learnings from the AEP community. Register now, submit your questions, and get live answers.

This is a rare opportunity to be part of the beginning of something big. Don’t just attend — be a Founding Member of the New York Adobe Experience Platform & Apps community.

Looking forward to seeing you there!

Warmly,
Karthik Seshachari & Tom Capone